Global Probiotic Market is increasing due to growing health awareness worldwide, rising population and disposable income has boosted the demand for Probiotic in recent years. The market in Asia Pacific is growing steadily. Health awareness and gut related disorders have prompted the growth of probiotics in the daily diet of individuals. The sector is driven in a major way by the demand directed from the food & beverage and pharmaceutical sectors. Probiotics have also emerged as a potential functional food or nutraceuticals. Health benefits gained out of probiotics consumption are the main drivers to the development of this segment. Growth of the nutraceuticals market has also provided an impetus for the increased demand of this sector. Preference for natural products that improve health and provide vitality are being increasingly demanded by consumers who have heightened sense of health awareness.
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This scenario has created opportunities for portfolio improvements along with diversification in the sector, which has improved the scenario for market competitors tremendously in this industry. The organizations in this industry are also trying to enhance and maintain financial liquidity that can be crucial to invest in growth opportunities as and when they become available.
The major contenders that are a part of the Probiotic Market globally are Lallemand Lifeway Foods, Nestlé, China-Biotics, BioGaia, Danisco, Danone, Nebraska Cultures, Yakult, Arla Foods, Mother Dairy Fruit & Vegetable Pvt, and Chr. Hansen holding.
April 2018 PERKii has announced a national distribution partnership with an Australia based leader in retail cold-chain distribution, Manassen Foods Australia (MFA). The move is expected to be a significant step to fast-tracking the progressive growth of the world’s first encapsulated probiotic beverage. MFA has established itself as one of Australia’s top independent grocery distributors and importers, providing a single solution for brand owners across the globe and domestically. MFA also has a working relationship with all Australia’s corporate retailers and service over 5,000 retail outlets in the nation. The partnership began in April 2018 with their original 350ml probiotic water range, which comprised of a trial with Woolworths Grocery in particular Victoria and NSW stores.
While on the basis of application, the market is divided into food and beverages, dietary supplements and animal feed. Furthermore, the segmentation on the basis of end use consists of human probiotics and animal probiotics.
The North American industry is anticipated to see significant growth and is touted to turn out to be one of the notable markets for probiotics and will grow at an unparalleled CAGR per cent and a complimenting revenue level by 2025. The European market for probiotics is expected to develop at an incomparable CAGR rate in the forecast period.
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