Medical Aesthetics Market 2020 was valued at USD 21,726.79 Million in 2019, confirms MRFR (Market Research Future). MRFR also reveals that the global market can grow steadily at rate of 8.20% from 2020 to 2029 (analysis period). We will provide COVID-19 impact analysis with the report, along with an in-depth evaluation of the market post the coronavirus disease outbreak.
Growth Inducers and Barriers
Frequent innovations and the increased availability of different types of aesthetic devices in the last few years have bolstered the demand for aesthetic treatments. Introduction of advanced and innovative products, like non-invasive facial injectables and body contouring devices that use controlled cooling technology has given a boost to the market’s growth potential across the globe. Surge in disposable income has led to a higher demand for cosmetic surgeries, which can accelerate the growth of the medical aesthetics market in the following period. The expanding population pool that is prone to signs of aging and the increased focus on improving the physical appearance are also projected to be growth rendering factors in the medical aesthetics market.
Combination treatments have emerged as prominent trend in the aesthetics segment, with the growing use of radiofrequency and lasers to achieve more sustained and smoother results. The ageing population has been expanding significantly across the world, giving rise to target consumers that are dealing with lack of skin elasticity, dark spots and wrinkles. Other than this, the growing preference for minimally or non-invasive aesthetic procedures instead of the traditional ones has also propelled the market’s global position. Minimally or non-invasive surgical procedures are preferred as they offer benefits such as less scarring, quicker recovery and reduced pain. The fact that these procedures are more cost effective than the traditional procedures also works in the market’s favor.
Global players are starting to sense the opportunities in developing countries like Brazil, China, India and Mexico, where the demand for medical aesthetic devices is on a rise owing to medical tourism, surge in disposable incomes, and mounting awareness with regard to aesthetic specialties. The burgeoning pool of skilled surgeons in these countries also offers a host of lucrative opportunities to the medical aesthetics players. The competitive landscape of the global market is quite intense, as a growing number of players are engaging in acquisitions and mergers to diversify their product lines and also boost their geographical reach.
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To cite a reference, in October 2020, Allergan Aesthetics acquired Luminera’s dermal filler business and R&D pipeline further enhancing Allergan Aesthetics’ leading dermal filler portfolio with its JUV DERM collection of fillers. Luminera dermal filler portfolio also includes a line of HA dermal fillers, as well CaHA based fillers that are touted to significant bolster Allergan’s product portfolio following the acquisition.
Medical aesthetics market can be considered for product, technology, and end user.
The key products covered in the MRFR report are skin aesthetic devices, facial aesthetic, hair removal devices, cosmetic implants, tattoo removal devices, body contouring devices, and more. In 2019, the facial aesthetic segment emerged on top with a significant share of 33.5%, as a result of the growing number of hyaluronic acid injection procedures that are conducted across the globe.
Some of the key technologies studied in the report include non-invasive, minimally invasive and invasive. The invasive segment is set to exhibit fastest growth at a rate of 8.74%, given the rapid escalation in invasive cosmetic procedures taking place worldwide.
Dermatology & cosmetic centers, hospitals & clinics, and others are the key industry end-users. Hospitals & clinics increasingly adopt advanced technologies to treat different skin conditions including stretch marks, scars, and more. Therefore, the lead in 2019 was taken by the hospitals & clinics segment, which had reached USD 11,177.40 million and can expand further backed by the booming patient pool that suffers from skin conditions along with the increasing spending on cosmetics.
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The regional outlook of the global market offered by MRFR covers Europe, Asia Pacific/APAC, MEA or Middle East & Africa and the Americas.
The Americas can be the market leader over the ensuing years, mostly due to the presence of a flourishing healthcare industry and the amplified demand for various beauty treatments. The growth in anti-aging related cosmetic surgeries and procedures along with the frequent use of advanced technologies like laser technology also adds to the regional market’s growth potential. The significant number of skilled and board certified cosmetic surgeons paired with the high influence of social media on people’s mindsets with regard to grooming also influence the market’s growth dynamics.
Europe claims a considerable share in the global market, with the major reasons cited to be the growing government support, presence of a massive geriatric populace, and colossal healthcare spending. The European market also profits from the soaring number of cosmetic procedures and the rising cases of skin ailments and disorders.
APAC holds a lot of promise and is anticipated to procure the fastest CAGR in the near future. The dramatic increase in tattoo removal procedures and the growth in procedures like hair transplantation and liposuction, especially among the expanding geriatric and obese population have bolstered the demand for medical aesthetics in the region. The growing number of private hospitals, burgeoning pool of skilled healthcare professionals, and the availability of lower priced treatment options are also responsible for the massive customer base in the region, especially in China and India.
Anika Therapeutics Inc. (US), Hologic, Inc. (US), Merz Pharma (Germany), Bausch Health (Canada), Galderma Laboratories, L.P. (Switzerland), Cutera (US), Lumenis LTD (Israel), Alma Lasers (Germany), Allergan (Ireland), Syneron Medical Ltd (US), are among some of the most prominent companies in the global market.